# CLAIR — Social Media Account Setup Guide
**Version:** 1.0 | **Date:** March 2026 | **Status:** Active
---
## Instagram (@askclair)
### Account Creation
1. Download Instagram on an iOS device (brand content will be mobile-first)
2. Create a Professional Account (Business category: "App" or "Technology Company")
3. Username: `askclair`
4. Profile photo: CLAIR C-mark logo (`marketing-assets/logos/clair-mark.png`) — white mark on latte (#E6DACD) circular background
5. Switch to Professional Dashboard and connect to Meta Business Suite
6. Enable Instagram Shopping (future) and Branded Content tools
### Bio
```
CLAIR — Dating, Decoded.
One screenshot. Full intelligence. 20 seconds.
Early Access open — invitations limited.
```
### Link
`askclair.io` (use Linktree or Later link-in-bio only if multiple destinations needed; otherwise direct link)
### Profile Setup
- Category: Technology / App
- Contact: hello@askclair.io
- Action button: "Learn More" → askclair.io
- Highlights (create shells): "How It Works" | "Dossiers" | "Early Access" | "Safety"
- Grid strategy: First 9 posts planned as cohesive 3x3 brand introduction
### Scheduling Tool
**Later** — native Instagram scheduling with link-in-bio, visual planner, and analytics. Supports Reels and Stories scheduling.
---
## TikTok (@askclair)
### Account Creation
1. Download TikTok and create account with business email (hello@askclair.io)
2. Switch to Business Account (Category: "Tech / App")
3. Username: `askclair`
4. Profile photo: CLAIR C-mark logo — same as Instagram
5. Enable TikTok Business Center for analytics and ad integration
### Bio
```
Dating, Decoded.
Screenshot in. Intelligence out. 20 seconds.
Early Access — link below.
```
### Link
`askclair.io`
### Profile Setup
- Pin first 3 TikToks after launch: best-performing safety, intelligence, and product demo videos
- Enable comments (engagement is critical on TikTok)
- Register for TikTok Creative Center access for trend monitoring
- Connect TikTok Ads Manager for future paid campaigns
### Scheduling Tool
**Native TikTok scheduler** for optimal algorithm treatment + **Later** for cross-platform calendar visibility.
---
## X / Twitter (@askclair)
### Account Creation
1. Create account at x.com with business email
2. Username: `askclair`
3. Display name: `CLAIR`
4. Profile photo: CLAIR C-mark logo
5. Header image: CLAIR horizontal lockup on latte background (`marketing-assets/logos/clair-horizontal-lockup.png`)
6. Apply for X Verified (organization verification) once account is established
### Bio
```
Dating intelligence companion. One screenshot → full dossier in 20 seconds. Early Access open. By invitation only.
askclair.io
```
### Link
`askclair.io`
### Profile Setup
- Pin launch tweet on Day 5
- Location: Miami, FL (primary market)
- Enable DMs from everyone (for influencer outreach and user inquiries)
- Create Lists: "Dating Discourse" (accounts to monitor), "CLAIR Influencers" (partners)
### Scheduling Tool
**Native X scheduler** for tweets. **Buffer** for cross-posting LinkedIn content.
---
## LinkedIn (CLAIR Company Page)
### Account Creation
1. Create Company Page at linkedin.com/company/setup
2. Company name: CLAIR
3. Tagline: "Dating, Decoded."
4. Industry: Technology, Information and Internet
5. Company size: 2-10
6. Logo: CLAIR C-mark logo
7. Cover image: CLAIR horizontal lockup on latte background
### Bio
```
CLAIR is a dating intelligence companion that transforms a single screenshot from any dating app into a comprehensive intelligence dossier — identity verification, compatibility analysis, red flag detection, and personalized conversation coaching — in 20 seconds.
Built on data from 127,000+ successful long-term couples. Powered by Big 5 personality analysis, social media discovery, and background intelligence.
Early Access now open for select members in Miami, New York, and Los Angeles.
$99/month. By invitation only.
askclair.io
```
### Link
`askclair.io`
### Page Setup
- Specialties: Dating Intelligence, Identity Verification, Compatibility Analysis, Romance Fraud Prevention
- Create Showcase Page if needed for "CLAIR for Enterprise" (future)
- Enable Founder as Page admin for thought leadership posts
- Custom CTA button: "Learn more" → askclair.io
### Scheduling Tool
**Buffer** — LinkedIn-optimized scheduling with analytics. Supports company page and personal profile posting.
---
## Cross-Platform Standards
### Username Consistency
| Platform | Username | Display Name |
|----------|----------|-------------|
| Instagram | @askclair | CLAIR |
| TikTok | @askclair | CLAIR |
| X/Twitter | @askclair | CLAIR |
| LinkedIn | /company/askclair | CLAIR |
### Profile Photo
Same across all platforms: CLAIR C-mark logo, white mark on latte (#E6DACD) background, optimized for circular crop (Instagram, TikTok, X) and square crop (LinkedIn).
### Hashtag Strategy
| Owned Hashtags | Community Hashtags |
|---------------|-------------------|
| #CLAIR | #DatingTips |
| #DatingDecoded | #OnlineDatingSafety |
| #EarlyAccess | #DatingAdvice |
| #DatingIntelligence | #ModernDating |
| #KnowBeforeYouGo | #RelationshipGoals |
### Scheduling Tool Summary
| Tool | Platforms | Use Case |
|------|----------|----------|
| Later | Instagram, TikTok | Primary scheduler, visual planner, link-in-bio |
| Buffer | LinkedIn, X | Professional content scheduling, analytics |
| Native schedulers | TikTok, X | Algorithm-optimized posting when needed |
### Response Protocol
- All DMs and comments reviewed within 4 hours during launch week
- Positive mentions: like + reply within 2 hours
- Product questions: direct to askclair.io
- Negative framing: refer to Cultural Risk Register before responding
- Privacy concerns: use pre-built response from Cultural Risk Register ("CLAIR uses only publicly available information...")
---
*CLAIR — Dating, Decoded. | askclair.io | Early Access 2026*